Provide ongoing social media strategy, support and maintenance for the Board of International Ministries, American Baptist Churches, USA. Managed their 2014 and 2015 #GivingTuesday campaigns, each raising approximately $10,000 for the organization.
Category Archives: Marketing Campaigns
10-Fold 2011
Wrote daily marketing emails during the 10 day campaign encouraging donors to participate.
Revised the online toolkit to help participants prepare and share information about 10-Fold.
Wrote and directed 15 videos and advised on several others for the projects.
10-Fold 2010
Developed key messages at the beginning of the campaign that were then used throughout all promotional materials including the video and website.
Wrote copy and advised on the 10-Fold 2011 calender and initial eNewsletter updates for the campaign.
EAA AirVenture OshKosh, WI 2009
Worked wit
h a team to create an exhibit and supporting materials for United Methodist Aviation Ministries. Consulted on logo creation and use, wrote print materials, hired photographer and scripted multimedia presentation. All materials were created to be useful beyond the aviation convention itself.
Multimedia project and other items are available online at www.umaviationministries.org.
One Great Hour of Sharing Offering Materials
Developed concept and theme, wrote and oversaw art for the United Methodist Committee on Relief’s annual offering campaign that raises more than $3 million annually for the organization. Campaigns include 2007, 2008, 2009, 2010 and 2011.
